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What are Goals?

With the help of the set goals feature, some of our product offerings can offer tailored writing suggestions that take your audience and writing style into account. Aside from the domain or type of the document, you can also select the intended audience, formality, and intent of your writing. 

Note: At this time, the option to customize your default goals is not available. You will need to adjust your goals for every document. 

Audience

Prior to selecting this setting, determine who your target audience is. Selecting the appropriate option will help Grammarly provide tailored feedback about readability and clarity.

Formality 

The formality of your writing changes depending on the situation. This setting helps Grammarly understand whether the use of slang or colloquialisms is appropriate for a particular document or whether your writing is overly formal. 

Domain

This setting allows Grammarly to provide feedback based on the document type. We currently offer six domains. To learn more about this setting, check this article: What is document domain, and how do I change it?

Note: At this time, the option to select the domain is available to Premium, Business, and Grammarly for Education users only. 

Intent

The experimental intent setting currently doesn’t impact the list of provided suggestions, but it helps us understand what type of feedback you’d like to see in the future.

The goals feature is currently available only in the Grammarly Editor and Grammarly for iPad. At this time, it’s not available in Grammarly for Mac, Grammarly for Windows, and Grammarly’s mobile applications. For detailed instructions on how to adjust your goals in each product offering, follow one of the links below: 

You can also learn more in this article: How to Set Goals in the Grammarly Editor, and Why You Should

If you’re on the Free plan, consider upgrading to Pro to unlock the benefits of the advanced writing suggestions. Visit www.grammarly.com/plans to see what Pro has to offer and choose a plan that best suits your needs.

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